Overcome your CASH FLOW issues NOW!

COLD FACTS: if you are in business you are in SALES
Therein lies the biggest challenge … we don’t like sales, we avoid using the word sales.

Here is the TRUTHSALES is merely helping someone solve a problem they have for which you have the solution. Therefore you are in service.

Without sales you have NO business!

Ok. Let’s get clear.

We need to get clear on your 3 MIAs (most important activities).

Everything you do from now on needs to be directly linked to those 3 MIAs.


If you are in business and you already have customers to serve, your 3 MIAs will look something like this:

  • Serve clients
  • Sales (this is a very close second)
  • Lead your team

For those of you with larger companies your MIAs may very well be more like this:

  • Serve top 3 clients — get your employees to serve the rest
  • Sales — train your program manager to start/improve estimating and up-selling
  • Lead team — the entire team, not just the employees who are assisting you with #1 & 2.

IF you have a CASH FLOW problem …


  1. Overhead – how much does it cost to turn the keys in your office door and the ignitions of the trucks you have on the road each morning? How much do you absolutely NEED to bring in each month?
  2. Your salary – when was the last time you sat down and did a family budget to know EXACTLY how much your salary NEEDS to be for you and your family to life the lifestyle you dreamt of when you got into business for yourself? This is the FIRST and MOST IMPORTANT monthly investment!
  3. Your Conversion rate – what is the number of jobs that you NEED to bid on, or ask for, to get one job? How many jobs do you NEED to have to cover your monthly investments?

I’m going to leave you with this task for today …

Determine your 3 MIAs and your NUMBERS

Write them down.

Own them!

Now structure your day, your week, around that information.

Remember, I’m here to help!

I’m here to help you stick to your 3 MIAs (it’s not as easy as it sounds) and not only know and watch your NUMBERS but to GROW #2.

Give me a call.

M. Lynne Jacob
Business Advisor, Performance Coach, Key-Note Speaker & Best-Selling Author

FUN has never been so PROFITABLE


Grow your Business by 20x in just 5 years? Sure! And …
WITHOUT working harder, longer hours.

Wondering if you’re leaving money on the table? Find out in the quick, FUN survey at mljinternational.com

Where’s Lynne?

Are you a member of the Canadian Kitchen Cabinet Association?

Will you be attending this year’s CKCA National Forum?

If so, THANK YOU for introducing yourself and telling me you saw this in my newsletter. (I’ll be sure to make it worth your effort! πŸ™‚

12:15 PM – 1:15PM Keynote Session – 50 Years Already? Staying ahead of the curve for the next 50

Presenter: Lynne Jacob, MLJ International

This session is a breath of fresh air!

It isn’t another motivational presentation, this is a practical session that gives you the tools to help keep the fun in your business while you increase profitability and spend less time in the office, creating a sustainable lifestyle on your own terms!
Lynne has been helping businesses in the trades since 2004. She is a straight shooter, tell-it-like-it-is coach who has helped businesses overcome challenges much faster and more easily than her clients imagined without having to work harder, longer hours.
Lynne knows that one of the hardest things for business owners to do is hand over the reins to their employees, but as an international coach Lynne sees the younger generations as more risk-taking and entrepreneurial-minded than many previous generations and she believes that this can be great news for you to get the support you need whether you have years of work ahead or if you are considering a retirement exit strategy.

Lynne believes that β€œFUN has never been so PROFITABLE”.

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